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In 2009, Heartlines created a 6-part TV series, Hopeville, which was first broadcast on SABC2 in March, then repeated in October...
Mass media is one of the most powerful social change agents...
In 2006, HEARTLINES launched its first 8 TV drama films...
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HEARTLINES partners with radio stations as they are at the forefront of engaging the public in debate and action...
HEARTLINES produced 60 second radio ads to raise awareness...
HEARTLINES has two regular slots on radio to talk about values, as well as many ad-hoc radio interviews. Keep an eye here for updates.
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Works with a cross section of journalists and print media...
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FBOs are particularly influential when it comes to the subject of values
HEARTLINES partners with churches
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HEARTLINES works with schools and organisations working with school-age children...
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HEARTLINES has a youth mentorship initiative...
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HEARTLINES has a local coordinated strategy where it works with multiple stakeholders in a few targeted towns to help implement values-based transformation...
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HEARTLINES forgood is a social movement that uses cell phone text messages and the internet to inspire, guide and connect people to take action to make South Africa safer, healthier, greener, more compassionate ...
It is a membership-based movement for people of different faiths and philosophies, with the understanding that there are shared values which motivate people to take action for good. forgood works by connecting members - through ideas, information and with each other - so collectively their actions can make a difference.
www.forgood.co.za

The Movement for Good was founded by HEARTLINES, the International Marketing Council of South Africa, South Africa the Good News, the SABC, City Press and various government departments.
www.itstartswithyou.co.za
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